Gamsaan cocktail co./Hotaling & Co.

San Francisco, California 2021

(Packaging design, copy writing, tone of voice)

BRIEF:

Create a label for a “Ready To Drink” Cocktail for Gamsaan Cocktail Co. reflecting San Francisco local pride, the asian heritage behind the brand as well as showcasing the use of unique asian ingredients. 

SOLUTION:

Patterns created from iconic San Francisco infrastructure that also have asian moods. Frames and colour palette also a nod to San Francisco. Colour palette also reflect asian ingredients in each cocktail.